Stephanie Burton came to us needing support with her branding. She had logos done before but felt none of them truly captured what she was about, her mission or her vibrant personality. Her past experiences with creative agencies made her feel that she was often told what she should have, rather than asked.
We worked closely with Stephanie, getting to know her, her ambitions and her likes and dislikes. We understood she had a liking for geometry and bright colours, but there are considerations with logo development that had to be thought about when the logo appeared on different formats.
Understanding what she hopes to achieve with the branding and her personal likes and dislikes allowed us to create some great initial concepts. With these in mind we presented her with a choice of direction, and with a few tweaks here and there we managed to create the brand image she always had in mind. We exceeded expectations and we believe we have created a personal brand that will stand the test of time.